When your phone rings and nobody answers, you lose business. The traditional solution is hiring a receptionist. The modern solution is an AI that answers every call, 24/7, for a fraction of the cost.
But “fraction of the cost” is vague. Let’s put real numbers on the comparison.
The True Cost of a Human Receptionist
The average receptionist salary in the United States is $41,500 per year, according to Glassdoor and Salary.com data from 2025. That’s about $20/hour.
But salary is just the beginning.
| Cost Component | Annual Amount |
|---|---|
| Base salary | $41,500 |
| Benefits & taxes (30%) | $12,450 |
| Hiring costs | $4,683 |
| Training | $774 |
| Year 1 Total | $59,407 |
After year one, ongoing costs are about $54,700 annually (salary + benefits + training). Over five years, you’re looking at $280,000 or more, not counting raises, turnover costs, or additional hiring.
And here’s what you get for that investment: 40 hours of coverage per week.
There are 168 hours in a week. A full-time receptionist covers 24% of them. The other 76% of the time, your phone rings unanswered.
See your actual numbers. Our free calculator compares the 5-year cost of human vs AI receptionists.
Try the Cost CalculatorThe Cost of an AI Receptionist
AI receptionist services typically cost between $50-300 per month, depending on features and call volume. At the midpoint, you’re looking at:
| Cost Component | Annual Amount |
|---|---|
| Monthly subscription ($150/mo) | $1,800 |
| Setup fee | $0-500 (often waived) |
| Benefits & taxes | $0 |
| Training | $0 |
| Turnover risk | None |
| Year 1 Total | $1,800-2,300 |
Over five years: roughly $9,000-12,000.
And here’s what you get: 168 hours of coverage per week. Every hour. Every day. Holidays, weekends, 3 AM on Christmas.
The Coverage Gap Problem
This is the number that most business owners miss when evaluating receptionists.
A full-time employee works 40 hours per week. But your business receives calls 168 hours per week. That’s a 76% coverage gap.
| Coverage Scenario | Hours/Week | % of Week | Cost |
|---|---|---|---|
| 1 full-time receptionist | 40 | 24% | ~$55K/year |
| 2 full-time receptionists | 80 | 48% | ~$110K/year |
| 3 full-time receptionists | 120 | 71% | ~$165K/year |
| AI receptionist | 168 | 100% | ~$2K/year |
To get anywhere close to 24/7 human coverage, you’d need at least 4 employees (accounting for shifts, weekends, and coverage for PTO/sick days). That’s $220,000+ annually.
An AI receptionist provides complete coverage for about 1% of that cost.
96% cost reduction with 4x the coverage hours. No other business decision offers this kind of ROI.
Calculate Your SavingsWhat About Call Quality?
The reasonable objection: “But humans are better at handling calls.”
That was true in 2022. It’s increasingly false in 2025.
Modern AI receptionists can:
- Answer calls in natural, conversational language
- Understand context and follow-up questions
- Capture caller information (name, phone, address, problem description)
- Answer common questions about services, hours, and pricing
- Book appointments directly to your calendar
- Detect urgency and prioritize emergency calls
- Transfer to a human when needed
Most callers don’t realize they’re talking to AI. The technology has reached the point where the difference is subtle, and in some ways AI performs better: it never has a bad day, never sounds rushed, never puts someone on hold.
Does AI handle every situation perfectly? No. Complex negotiations, angry customers requiring empathy, and unusual situations still benefit from human touch. But those represent perhaps 10-20% of inbound calls. The other 80% are routine: “Do you service my area?” “When can you come out?” “How much does X cost?”
AI handles the routine calls. Humans handle the exceptions. Everyone wins.
The Hidden Costs of Human Receptionists
Beyond salary and benefits, human receptionists come with costs that don’t show up on a simple budget:
Sick days. The average employee takes 4-5 sick days per year. When your receptionist is sick, calls go unanswered or you scramble for coverage.
Vacation. Two weeks minimum, often more. That’s 80 hours of calls handled by… who exactly?
Turnover. The average receptionist tenure is about 2 years. Every replacement costs $4,000-5,000 in hiring and training, plus the productivity loss during the transition.
Breaks. Lunch, bathroom breaks, personal calls. That’s 30-60 minutes per day of potential gaps.
Distractions. A receptionist juggling calls with other office tasks inevitably lets some calls ring too long or go to voicemail.
An AI receptionist has none of these issues. It doesn’t get sick. It doesn’t take vacation. It doesn’t quit. It doesn’t need lunch.
When Human Receptionists Make Sense
AI isn’t always the right answer. Human receptionists are better when:
- Your calls are complex and varied. If most calls require judgment, negotiation, or unusual problem-solving, humans excel.
- Personal relationships matter. If you have repeat callers who expect to recognize a voice and have a relationship, that’s harder with AI.
- You need in-person reception. If someone needs to greet visitors, accept deliveries, and manage an office, that requires a human.
- Your callers are AI-averse. Some demographics are uncomfortable with AI interactions, though this is decreasing rapidly.
For most home service businesses, however, inbound calls are relatively predictable: new customer inquiries, appointment scheduling, basic questions, and emergency dispatches. That’s AI’s sweet spot.
The Hybrid Approach
The best setup for many businesses isn’t either/or. It’s both.
- AI handles after-hours calls (nights, weekends, holidays)
- AI handles overflow during peak times
- AI handles routine calls (scheduling, basic questions)
- Humans handle complex situations that require judgment
This gives you 100% coverage at a fraction of full-time staffing costs. Your human receptionist focuses on high-value interactions while AI handles the volume.
Want to see how AI reception works for trades? Our solution handles scheduling, emergency detection, and lead capture automatically.
See How It WorksThe ROI Math
Let’s run the numbers for a typical home service business.
Current situation:
- Missing 27% of calls (industry average)
- 100 monthly calls, so 27 missed
- Average job value: $350
- Lost revenue: $9,450/month (assuming 50% of missed calls would convert)
With AI receptionist:
- 0% missed calls
- AI cost: $150/month
- Additional revenue captured: $4,700/month (conservative, assuming 50% conversion on previously missed calls)
- Net gain: $4,550/month
The AI receptionist pays for itself 30x over. And that’s before counting the value of after-hours calls you’re not even receiving today because potential customers gave up on reaching you.
Getting Started
If you’re considering the switch from human to AI reception, here’s how to evaluate:
Step 1: Calculate your current cost. Use our Receptionist Cost Calculator to see the true cost of your current setup, including benefits, turnover, and coverage gaps.
Step 2: Assess your call patterns. How many calls do you get? What percentage are routine vs complex? When do they come in? (If 30%+ are after hours, AI is a no-brainer.)
Step 3: Try before you commit. Most AI receptionist services offer trials. Route your after-hours calls to the AI for a month and see how it performs.
Step 4: Measure the results. Track bookings, missed calls, and customer feedback. Let the data drive the decision.
The Bottom Line
A full-time human receptionist costs $55,000+ per year and covers 24% of weekly hours.
An AI receptionist costs $1,200-3,600 per year and covers 100% of weekly hours.
For most small businesses, especially those in home services, the math is overwhelming. AI doesn’t just save money; it answers calls that would otherwise be lost forever.
The technology is ready. The economics are clear. The only question is how long you’ll keep losing calls before making the switch.
Compare AI vs human receptionist costs. See your 5-year savings in 30 seconds.
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